OverviewEvents

Interactive session on IWC Schaffhausen's brand strategy and business model - from Swiss heritage to modern luxury positioning. We unpack what makes IWC's approach work today.
Ever since its founding in 2012, the Watch Club has offered a great multitude of events spanning all across Switzerland; from Geneva, all the way to Schaffhausen and St. Gallen. The Watch Club also brings the industry to campus in the form of guest lectures and meet-and-greets.